Corporate culture
Corporate Mission
Building a Technological Aircraft Carrier for Grinding Media, Creating Exceptional Value for Customers.
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Corporate Vision
Forging Excellence in grinding media, Building a Century of Goldpro, and Creating a Global Brand.
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Core Values
Customer-Centricity, Empowering the Ambitious.
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Corporate Philosophy
Integrity, Pragmatism, Unity, Continuous Improvement.
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Corporate Spirit
Craftsmanship Spirit.
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Brand Philosophy
Forging Steel with Quality, Valuing Trust as Precious.
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Business Philosophy
Innovating Customer Value, Achieving Mutual Growth.
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Management Philosophy
Regulating Management with Systems, Unifying People with Culture.
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Evaluation Philosophy
Assessing Abilities by Results, Rewarding Contributions.
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Talent Philosophy
Professionalism, Dedication, Commitment.