Corporate culture
Corporate Mission
Building a Technological Aircraft Carrier for Grinding Media, Creating Exceptional Value for Customers.
Corporate Vision
Forging Excellence in grinding media, Building a Century of Goldpro, and Creating a Global Brand.
Core Values
Customer-Centricity, Empowering the Ambitious.
Corporate Philosophy
Integrity, Pragmatism, Unity, Continuous Improvement.
Corporate Spirit
Craftsmanship Spirit.
Brand Philosophy
Forging Steel with Quality, Valuing Trust as Precious.
Business Philosophy
Innovating Customer Value, Achieving Mutual Growth.
Management Philosophy
Regulating Management with Systems, Unifying People with Culture.
Evaluation Philosophy
Assessing Abilities by Results, Rewarding Contributions.
Talent Philosophy
Professionalism, Dedication, Commitment.